The internet, social media, clicks, leads and lead generation…these are no longer cool tech terminologies. They are mainstream terms. While they may seem ordinary to the average Joe on the streets, they are what ultimately make the big difference between successful brokers and their not so successful counterparts. The National Association of Realtors (NAR) reports […]Read More
Real estate brokerages serve many purposes, however none are as important as the core purpose: to help real estate agents sell more homes. Every brokerage should build systems in place – whether it be in technology, training, referrals, emailing and prospecting – in order to improve real estate leads and help their agents achieve success. One of the most difficult areas for brokerages to manage and maintain is off and online marketing; yet it is essential to success in the competitive world of real estate.
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