With a resurgent demand for housing comes a newly urgent need: real estate agents and brokers. If you’re an agent or broker who suffered through the housing crash of 2007, the last thing on your mind might be expanding your office. Wouldn’t it be better to handle the increased traffic — and keep the profits […]Read More
The internet, and how consumers search, is changing at a blinding pace. One of the areas that has seen immense growth is mobile search. Mobile marketing is the process of delivering content via mobile devices, or specialty messages to subscribed users via mobile devices. Because more and more consumers are using their smart devices to research companies and people before making buying decisions, it is crucial that your real estate business has ownership over your own mobile marketing strategy.
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Decades after Art Carney asked this question in 1965, introducing the uptight fussbudget Felix Ungar* to Broadway audiences, the line still gets quoted at dinner parties. If the role were reprised, an actor might rewrite Neil Simon’s script to ask: “Is everybody appy?” The answer, at least among real estate agents, brokers and marketers, is […]Read More
How to Become a Real Estate Yoda Whether you are new to the real estate market or a career veteran, you will always encounter a competitor who has received more awards, been named to more prestigious committees or garnered more experience than you. No matter how many awards you chase, there’s no guarantee you’ll win […]Read More