Branding is very important for any business, and real estate is no exception. You need to convey your differentiation; showing why you are different and better than other agents in your area. Branding starts with your mission statement and unique value statement, and translates all the way through everything you offer – services, product and client-facing touch points.

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What You can Learn From Nabisco About Using Social Media to Market Your Real Estate Business Everyone’s urging you to use social media to promote your real estate business.  And it’s easy enough to set up Facebook, Twitter, Pinterest and LinkedIn accounts.  But using them effectively is challenging.  How do you become belle of the […]

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